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Study programmes > All studies > Promotional and Image Communication - Advertising, Branding and Public Relations > (in Polish) Komunikowanie promocyjno-wizerunkowe - reklama, branding, public relations, studia stacjonarne, drugiego stopnia, profil praktyczny

(in Polish) Komunikowanie promocyjno-wizerunkowe - reklama, branding, public relations, studia stacjonarne, drugiego stopnia, profil praktyczny (KPW-SM-p)

(in Polish: Komunikowanie promocyjno-wizerunkowe - reklama, branding, public relations, studia stacjonarne, drugiego stopnia, profil praktyczny)
second-cycle programme
full-time programme, 2 years (4 semesters)
Language: Polish

Qualification awarded:

Magister

Access to further studies:

Applicability for admission to doctoral school, postgraudate studies.

Professional status:

The graduate is prepared for professional work in the area of promotional communication, taking into account the latest technologies, tools and methods of image, advertising and branding communication. The graduate is a public relations specialist who, as part of communicating positive values, promotes them and professionally manages information in social communication. The graduate is prepared for professional work in the field of design, organization and promotion management based on modern design tools and computer graphics.

Learning outcomes

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Annex 2 to Resolution 47/2020 of the Senate of the Pontifical University of John Paul II in Krakow of 17 February 2020 on establishing the study programme for the field of study of Promotional and Image Communication - Advertising, Branding and Public Relations in second-cycle studies of a practical profile.

Admission procedures:

Visit the following page for details on admission procedures: https://irk.upjp2.edu.pl/